BITMOJI MERCH
In 2018, Bitmoji released their own line of customizable clothing and accessories.
I helped with its rollout by writing and storyboarding YouTube ads, Snapchat ads, and Snapchat’s Mass Snap announcement. I also named and branded each item — and wrote every item description in Snap Store.
PRESS
TechCrunch / Snapchat launches Bitmoji merch and comic strips starring your avatar
Bustle / Bitmoji Merchandise Is Coming, So Now You Can Get Mugs, Shirts, And More Decorated With Your Mini-Me
Mashable / Snapchat now sells personalized Bitmoji swag